Case Study
Agriculture · Precision Farming
Furrow MSA
Friction Flow Calculator
Instant results
Manual spreadsheet checks replaced with an instant Friction Flow calculator.
The Friction
Farmers and agronomists were calculating liquid application flow rates from scratch using spreadsheets and manual formulas. Every run depended on getting multiple variables right, including tyne and disc count, implement width, tillage speed, and target rate.
- One wrong variable produced uneven coverage and wasted product.
- Formula copying and spreadsheet edits introduced avoidable errors.
- Calibration workflows were slow and blocked field decision-making.
The MVP
We built the Friction Flow Calculator as a focused web app. Operators enter implement and product inputs once and receive instant, reliable flow parameters with mobile-friendly usage in the paddock.
Focused MVP build and production launch
- Live calculation engine with instant output updates
- Mobile-friendly flow calibration for field operators
- Production deployment at app.furrowmsa.com.au
The Numbers
| Metric | Before | After |
|---|---|---|
| Calculation time | Manual spreadsheets | Instant |
| Error risk | Formula copying | Eliminated |
| Field access | Office only | Any device |
Tech Stack
Next.jsTypeScriptPrismaPostgreSQLTailwind
Your business has the same pattern. Lets find your friction.
We map the bottleneck, validate the fix, and ship an MVP in weeks.